Sixpoint beer.
So many craft beers have labels that are so busy, so crowded, so convoluted, so unrelated-to-beer that I'm not sure if I'm buying a beer or a Jackson Pollock in a bottle.
So kudos to you and your cans/labels. Simple. Clean. Beautiful. Tasteful. Immediately identifiable. Iconic. That goes for your beer too.
Keep 'em coming...the beers and the branding.
Cheers!
- Zach
You owe a debt of gratitude if not a healthy raise, promotion, contract renewal (whatever arrangement it is that you have) to your advertising, marketing, packaging gurus. It recently became VERY clear to me that your packaging is iconic. Immediately recognizable for what it is...a So many craft beers have labels that are so busy, so crowded, so convoluted, so unrelated-to-beer that I'm not sure if I'm buying a beer or a Jackson Pollock in a bottle.
So kudos to you and your cans/labels. Simple. Clean. Beautiful. Tasteful. Immediately identifiable. Iconic. That goes for your beer too.
Keep 'em coming...the beers and the branding.
Cheers!
- Zach
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